A message to TV producers: Stop waiting four years to make a season of shows. Get on this YouTube timeline. I get two weeks, you shouldn’t need four years.[18]
Half the anime I watch, season one is awesome. Then years later season two comes out but I don't care anymore. By the time it comes out, I'm going to forget everything that happened in season one. It's not optimal. We need to get the rest of the world on this YouTube timeline. Crank these things out quicker.[18]
Q: How can they crank out shows quicker?
You have to believe more in a project. Instead of filming one season, posting the season, waiting to see the performance of the season, then green lighting a second season…[18]
You have to believe in your work before you do it. That's how you double down on a piece of content quicker. Before you even post the first piece of content, start working on the next. That's how you dramatically shrink timelines.[18]
The day you finish filming season one, take a little bit of time off and then go right into season two. Don't wait until you post it which sometimes can take six months to a year.[18]
They don't know what will do well, so they wait six months for it to get up and then they wait to see what people think. And some shows don't pop off right away, sometimes it takes six months and then you have to green light a show.[18]
And then it takes all this time to get the gang back together and then production takes a year. Whereas if you're just like, "Fuck it. I believe in myself," you do season one. You instantly start working on season two. By the time the fans are like, "We want season two!" you already got it and you can drop that three months later.[18]
That's where you need to be knowledgeable. I spent 10 years obsessing over what makes the best video possible. I studied what people on YouTube actually want to watch, so I can spend every dollar in my bank account on a video, because I know people will watch it.[18]